Digital signage yog hais txog kev siv cov duab digital, xws li LCD lossis LED cov ntxaij vab tshaus, xa cov ntaub ntawv, kev tshaj tawm, lossis lwm yam ntsiab lus hauv cov chaw pej xeem.Nws yog ib daim ntawv ntawm electronic signage uas leverages cov thev naus laus zis los tso saib cov ntsiab lus dynamic thiab customization.
Covntsug high-txhais advertising tshuabyog ib qho tseem ceeb ntawm cov khoom siv hauv kev lag luam niaj hnub no.Nws tuaj yeem tso saib ntau cov ntaub ntawv tshaj tawm los ntawm cov ntxaij vab tshaus siab txhais, nyiam cov neeg siv khoom nyiam thiab ua kom muaj kev paub txog hom lag luam.
Cov tshuab tshaj tawm no tuaj yeem ua ntau hom kev tshaj tawm cov ntsiab lus, suav nrog cov duab, yeeb yaj kiab, ntawv nyeem, thiab lwm yam, thiab tuaj yeem hloov kho thiab teem caij raws li kev xav tau ntawm kev lag luam sib txawv.Lawv tuaj yeem muab tso rau hauv cov xwm txheej pej xeem sab hauv tsev xws li khw malls, tshav dav hlau, tsev so, thiab lwm yam, dhau los ua cov cuab yeej tseem ceeb rau kev lag luam nce qib.
Tsis tas li ntawd xwb,touch screen digital signagekuj muaj qee qhov tshwj xeeb zoo.Ua ntej, lawv tuaj yeem nyiam cov neeg siv khoom txaus siab thiab ua kom lawv lub hom phiaj yuav khoom.Qhov thib ob, lawv tuaj yeem ua qhov kev teem sijhawm ntse raws li lub sijhawm sib txawv thiab qhov chaw kom ua tiav kev tshaj tawm meej.Thaum kawg, lawv tuaj yeem cuam tshuam nrog cov neeg siv khoom thiab txhim kho lawv cov kev sib cuam tshuam thiab kev koom tes nrog hom.
Cov kos npe digital tuaj yeem pom nyob rau hauv ntau qhov chaw, suav nrog cov khw muag khoom, tshav dav hlau, tsev so, tsev noj mov, chaw kho mob, chaw ua haujlwm, thiab kev thauj mus los rau pej xeem.Nws muaj ntau yam kev pab cuam tshaj li ib txwm kos npe zoo li qub, xws li:
Dynamic cov ntsiab lus: Digital signage tso cai rau kev tso saib cov ntsiab lus dynamic thiab sib tham sib, suav nrog cov yeeb yaj kiab, cov yeeb yaj kiab, cov duab, cov xov xwm nyob, kev tshaj tawm xov xwm, kev hloov tshiab huab cua, thiab ntau dua.Qhov no ua rau cov lag luam koom nrog thiab nyiam lawv cov neeg tuaj saib nrog cov ntsiab lus txaus siab thiab koom nrog.
Kev hloov tshiab ntawm lub sijhawm: Tsis zoo li kev kos npe ib txwm muaj,kiosk zaub screentuaj yeem hloov kho tau yooj yim hauv lub sijhawm tiag tiag.Cov ntsiab lus tuaj yeem hloov pauv tau nyob deb, tso cai rau cov lag luam hloov pauv sai thiab hloov kho lawv cov kev xa xov raws li lub sijhawm, qhov chaw, lossis cov neeg tuaj saib.
Targeted messaging:Digital kiosk kov npoua rau cov lag luam tuaj yeem hloov kho lawv cov ntsiab lus rau cov hom phiaj tshwj xeeb lossis qhov chaw.Qhov no tso cai rau kev xa xov tus kheej thiab cov phiaj xwm tshaj tawm raws li cov xwm txheej xws li pej xeem, lub sijhawm nruab hnub, lossis txawm tias huab cua.
Nqi-zoo: Thaum thawj zaug peev hauv kev teeb tsa digital signage yuav siab dua li ib txwm kos npe,kov screen kiosk zaubtuaj yeem raug nqi ntau dua nyob rau lub sijhawm ntev.Digital signage tshem tawm qhov xav tau ntawm kev luam ntawv thiab manually hloov cov cim zoo li qub, txo cov nqi tsis tu ncua thiab ib puag ncig pov tseg.
Ua kom muaj kev sib koom tes thiab nco qab: Lub zog thiab qhov pom kev pom zoo ntawm cov signage nyiam nyiam thiab ua rau cov neeg tuaj koom ua ke.Cov kev tshawb fawb tau pom tias cov kos npe digital tuaj yeem muaj txiaj ntsig zoo dua qub dua piv rau cov cim npe ib txwm muaj, ua rau muaj kev paub ntau ntxiv rau cov lag luam thiab cov neeg siv khoom sib cuam tshuam.
Kev tswj chaw taws teeb thiab teem caij: Cov tshuab kos npe digital feem ntau tuaj nrog kev tswj hwm software uas tso cai rau kev tswj cov chaw taws teeb, cov ntsiab lus teem sijhawm, thiab saib xyuas.Qhov no ua rau nws yooj yim rau cov lag luam los tswj thiab hloov kho cov ntsiab lus thoob plaws ntau qhov chaw los ntawm qhov chaw nruab nrab.
Kev ntsuas thiab tshuaj ntsuam xyuas: Cov tshuab kos npe digital feem ntau muab kev txheeb xyuas thiab kev tshaj tawm, tso cai rau cov lag luam ntsuas qhov ua tau zoo ntawm lawv cov ntsiab lus thiab kev tshaj tawm.Qhov no yuav pab kom nkag siab txog tus cwj pwm ntawm cov neeg tuaj saib, txhim kho kev xa xov zoo, thiab txiav txim siab los ntawm cov ntaub ntawv.
Nws tuaj yeem hais tias lub tshuab tshaj tawm ntsug yog cov khoom lag luam zoo tshaj plaws hauv kev lag luam niaj hnub tshaj tawm.Nws siv cov thev naus laus zis siab thiab tsim qauv tsim, thiab tseem muaj qhov zoo hauv qab no hauv kev teeb tsa ntawm cov khoom nws tus kheej:
Ua ntej, ntsug high-txhais advertising tshuab txais high-txhais zaub thev naus laus zis, uas tuaj yeem nthuav tawm cov duab tshaj tawm zoo nkauj dua thiab muaj tseeb, ua rau cov neeg tuaj saib pom kev xav tsis thoob.Piv nrog rau cov ntawv luam tawm ib txwm siv thiab kev tshaj tawm hauv TV, ntsug siab txhais cov tshuab tshaj tawm muaj cov duab zoo nkauj dua thiab tuaj yeem nyiam cov neeg tuaj saib zoo dua.
Qhov thib ob, ntsug high-txhais kev tshaj tawm tshuab muaj kev tswj xyuas ntse.Los ntawm kev txuas mus rau lub khoos phis tawj lossis xov tooj ntawm tes, cov neeg siv tuaj yeem tswj hwm lub tshuab tshaj tawm txhua lub sijhawm thiab txhua qhov chaw kom ua tiav kev hloov pauv dawb thiab teem sijhawm rov ua haujlwm ntawm cov ntxaij vab tshaus tshaj tawm.Nyob rau tib lub sijhawm, lub tshuab ntsug high-txhais tshaj tawm kuj txhawb ntau hom video kom tau raws li qhov xav tau ntawm cov neeg siv sib txawv.
Thib peb, ntsug high-txhais advertising tshuab muaj qhov zoo nkauj thiab zoo nkauj tsim tsim, uas tuaj yeem ua tau zoo rau hauv ntau qhov chaw tsis muaj kev cuam tshuam rau ib puag ncig ib puag ncig.Nyob rau tib lub sijhawm, vim nws txoj kev tsim ntsug, nws tsis tsuas yog txuag chaw, tab sis kuj muaj kev ruaj ntseg zoo dua thiab kav ntev.
Plaub, ntsug high-txhais advertising tshuab kuj muaj cov yam ntxwv ntawm kev ua haujlwm siab thiab txuag hluav taws xob.Nws siv cov cuab yeej siv hluav taws xob zoo tshaj plaws, uas tuaj yeem txo qis kev siv hluav taws xob thiab txo qhov cuam tshuam rau ib puag ncig.Nyob rau tib lub sijhawm, lub tshuab ntsug high-txhais kev tshaj tawm kuj tseem txhawb ntau hom kev txuag hluav taws xob, uas tuaj yeem hloov kho dawb raws li kev siv sib txawv.
Thib tsib, lub tshuab ntsug siab txhais lus tshaj tawm kuj muaj kev nyab xeeb zoo.Nws siv lub built-in kev ruaj ntseg system kom zoo tiv thaiv cov neeg siv cov ntaub ntawv kev ruaj ntseg thiab cov ntaub ntawv kev ruaj ntseg.Nyob rau tib lub sij hawm, lub ntsug high-txhais advertising tshuab kuj txhawb ntau yam kev ruaj ntseg raws tu qauv los xyuas kom meej qhov legality thiab standardization ntawm advertising cov ntsiab lus.
Hauv cov ntsiab lus, digital signagesiv cov khoom siv digital kom xa cov ntsiab lus dynamic, tsom, thiab koom nrog hauv cov chaw pej xeem.Nws muab cov txiaj ntsig zoo xws li kev hloov kho lub sijhawm tiag tiag, kev siv nyiaj txiag zoo, kev sib koom ua ke ntxiv, thiab kev tswj xyuas chaw taws teeb muaj peev xwm, ua rau nws muaj kev xaiv nrov rau cov lag luam nrhiav kev sib txuas lus zoo nrog lawv cov neeg tuaj saib.
Post lub sij hawm: Oct-23-2023